Guide to joining Etsy's affiliate program

How to Become an Etsy Affiliate

Discover two dynamic pathways to earn through Etsy's affiliate programs, tailored to both creators and content publishers.

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Are you juggling a traditional 9-5 while nurturing your side hustle dreams?
Etsy’s affiliate programs could be a fantastic way to turn your downtime into income by sharing the products you love with others!

Let’s explore two ways you can leverage Etsy’s affiliate opportunities, even if you’re just starting out or building your side business on the go.

Prefer to listen rather than read? Check out this tutorial video on how to become an Etsy Affiliate.

Etsy Affiliate Options: Two Ways to Earn

Etsy has opened two rewarding affiliate options for people like you—those working to grow a business after hours.

You can choose between the traditional affiliate program, perfect for content creators like bloggers, and the Creator Collective, which is more aligned with social media influencers. Here’s a quick rundown of each:

  1. The Traditional Affiliate Program: If you have a blog, YouTube channel, or even just love to share products you believe in through content, this program is an excellent fit. Etsy's basic affiliate program is run through Awin, a network that lets you apply to become an affiliate for a wide range of brands. It’s a great way to diversify if you’re hoping to build multiple streams of affiliate income.
  2. The Creator Collective: For those of you who enjoy sharing content on social media, Etsy’s Creator Collective could be right up your alley. This program is designed for influencers on platforms like Instagram or TikTok, where visual storytelling takes the lead. It’s perfect if you’ve been building an audience and are ready to share creative finds from Etsy with them.

Navigating the Awin Network: Steps to Get Started

For those opting for the Traditional Affiliate Program, Awin serves as a gateway. Here's how you can jump-start your affiliate journey with Etsy via Awin:

  1. Signing Up: Prospective affiliates need to join the Awin network before applying to Etsy’s affiliate program. This process involves a nominal, refundable security deposit of $1, which substantiates your genuine interest in becoming an affiliate.
  2. Applying for Etsy: Once registered with Awin, you can directly apply to become a part of the Etsy affiliate program. Access etsy.com/affiliates for specific application instructions and details about program eligibility.
  3. Exploring Additional Opportunities: The beauty of Awin is that it has a large network of brands. So, if you want to test the waters and find what resonates with your audience, there are plenty of options available.

How Affiliate Marketing Works with Etsy

Affiliate marketing operates on the simple principle of sharing what you love, and in return, earning a commission. A key highlight is the benefit it provides to both the publisher (you) and the shopper, as purchases made through your affiliate links incur no additional cost for the consumer. The commission you earn is part of the transactional revenue shared by Etsy for directing potential customers their way.

A middle-aged woman working on her laptop in a cozy, well-lit room working on joining Etsy affiliate program. She has short brown hair and is wearing glasses. She is sitting at a wooden desk, with a coffee cup nearby, and she looks focused on her work. The background includes a bookshelf with various books and some indoor plants, creating a warm and productive atmosphere.

Additional Considerations: Understanding Policies and Terms

Before diving in, understanding the nuances of affiliate marketing policies is essential. Here’s what to remember:

Cookies: These little digital trackers ensure you get credit for your referrals. If someone clicks your link and makes a purchase within the set timeframe, your commission is secured.

Non-Commissionable Items: Some products, like gift cards, don’t offer a commission. So, focus on promoting items that align with what your audience will love and that will bring you a commission.

    Why Consider Etsy Affiliate Program

    You don’t need an Etsy shop or a big following to start earning as an Etsy affiliate. Whether you’re just beginning to dip your toes into affiliate marketing or already sharing product recommendations on social media, Etsy’s affiliate options make it easy to add an income stream.

    Here’s why it works well for busy solopreneurs:

    Potential Beyond Etsy: With Awin, you can explore other brands that might fit your niche, giving you even more ways to maximize your affiliate marketing.

    Accessible and Flexible: It’s a no-stress way to start small and build up. You’re in control of what products you promote and how often.

    Launch your Etsy shop with 40 Free listings.

    Get Started With Etsy Affiliate Program

    Affiliate marketing with Etsy can be a game-changer for solopreneurs looking to generate income on the side. Whether it’s sharing your top Etsy finds on social media or integrating links into your blog, Etsy’s programs are designed to grow with you. Choose the route that best aligns with your platform strengths and start your journey to becoming an influential Etsy affiliate today.

    For any questions or guidance, remember to reach out to experienced affiliates like Wanda who are willing to share their expertise. Happy affiliate marketing!

    Additional Resources

    Affiliate Marketing Made Easy

    Ways to Up Your Affiliate Game

    Affiliate Marketing for Bloggers

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